In the highly competitive environment of Medical Aesthetics, the components of a private practice’s success are many and often include complex and time-consuming actions. Active
It is obvious and common known that acquiring new patients through online advertising methods is a relatively straightforward task. However, the real challenge lies in
In today’s highly competitive market, there is a significant focus on acquiring new patients. While this approach is not wrong, it often unfortunately leads to
In the dynamic landscape of marketing, two distinct yet interrelated approaches play a pivotal role in achieving organizational objectives: operational marketing and strategic marketing. While
In our daily lives we should try to be flexible and let things evolve naturally when there are constant changes. However, when it comes to
At the beginning of each season or year, it is important to reevaluate the intentions, desires, challenges, and goals of each team member so that
A lot of effort is put into gaining patient’s trust, and we need to make sure that this trust remains throughout the treatment, but also
Athens, June 2023: The educational activity of UpMyBusiness continues with a 2-hour educational webinar for PSAMKA members: On Wednesday, June 21, 2023, with the
Athens, May 2023: In the context of the educational modules for doctors offering Medical Aesthetics services, UpMyBusiness in collaboration with Doctoranytime delivered a few days
Post-training activities are essential for the training learners to digest all the information received during the primary training while the development initiatives have ended. There
How to introduce hyaluronic acid treatment to your patients. Athens, 18 March 2023 Introducing an “expensive” treatment to medical aesthetics patients is always a challenge.
Success is not about luck. It is all about proper planning and smart management decisions. After designing and delivering two staff training sessions some months
CME points & CBE investment: All Doctors are seeking for Continuous Medical Education (CME) points to become better in their profession. All clever Doctors invest
On the 21st of January 2023 UpMyBusiness delivered another staff training module for the clinic team of SkinDoctor & Ananeosis. It was an amazing experience
All business people agree on one rule coming to the run of their business: “ The most valuable resource for any organisation is its people
Inbound calls are one of the most important touch points for patients and successful phone management is a powerful tool to help your practice grow
It is not uncommon to hear people talk about the health of their practices by confidently stating how far they are “booked out.” How long
The services included in the portfolio of a business,operating in the field of Medical Aesthetics, are plenty and varied, potentially reaching out to any individual.
All business people agree on one rule coming to the run of their business: “The most valuable resource for any organisation is its people“. Creating
Medical Aesthetics patients want much more than good services and safe results. They seek an impeccable experience in every touchpoint with the practice that will
Doing marketing in Medical Aesthetics means much more than just being active on social media. It should consist of a rather complex but also vital
Existing patients are one of the most valuable assets for every Medical Aesthetic practice. They are usually the ones engaging in procedures, putting trust in
Strategic business planning is a prerequisite for the sustainability and profitability of any business and is consisted of 3 basic stages: Understanding of the present
Athens, February 2021: Upmybusiness team is honoured to be chosen by the Executive Committee of the Hellenic Society of Dermasurgery as the official partner of
Why referrals are considered – by experts – to be one of the most valuable form of marketing? Simply because it works! According to a
So you have been practicing for many years. And you are constantly delivering great results and keeping hundreds of patients happy and returning. Why not
During the COVID-19 pandemic, medical practices that lead with empathy and genuinely address patient concerns can strengthen relationships What is the definition of empathy?
In today’s language, every business in Medical Aesthetics is talking about SEO (Search Engine Optimization) to enhance its digital footprint and win the race of the
Upmybusiness Founder among the Judges for Medical Beauty Awards 2020 Chalandri, Attika, 1.10.2020 Last evening, the Medical Beauty Awards 2020 ceremony took place in House124,
We are proud – as the unique Medical Aesthetics Agency – to be appointed an exciting new project. In close collaboration with the Executive Committee
Working with your existing patients database is the most important thing if you want your business to grow. Remember: Acquiring a new patient requires x
Your doors are opening soon (if not opened already). And you have a bunch of things to worry about. Make sure that you do not
It was about time to get back to business! Finally, you are open and ready to host your patients. And for sure you have published
Sooner or later, your practice will open. And, yes, patients will want to return to their treatment routine and enjoy the results you can offer
Things will soon start to gradually “normalize” for our lives. Same goes for your business. So, now it is the time to start focusing on
Now, more than ever before, you have to unfold all your creative ideas on how to relaunch your business. Your patients will return with expectations
Let’s face the situation properly: We all agree that your daily contact with your patients is mainly done through social media channels. And the common
Many clinics and medical practices include in their skin care services the use of some skin care products (branded or tailor-made creams, serums etc). Now
So, as said before, we need to keep contact with our audience. Using social media you surely address to everyone. But what happens to your
Remember: Your communication with your audience should be a priority for you now. Why? Just because: They want to hear the news from the doctor
Some very interesting data were recently published from Daniel J. Edelman Holdings, Inc.- Communication Firm on the behavior that this pandemic has triggered to people.
As you are running a health-related business, It’s time to review your Google Business Profile page. At this time, you need to edit your open
