News and Views

Start building the “new normal” for your practice

Things will soon start to gradually “normalize” for our lives. Same goes for your business. So, now it is the time to start focusing on important tasks to prepare yourself and your business for the day #1 of our new reality:


  • Reignite your marketing strategy
  • Redesign your touchpoints with patients during the patient journey
  • Rebrand / relaunch your services
  • Adapt your financial strategy
  • Work with your USP and your assets
  • Educate your patients

This “new normal” won’t be just a return to the “before” as the pandemic response is accelerating several transformative processes.

Make sure that you lead and you do not follow!

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In today’s highly competitive market, there is a significant focus on acquiring new patients. While this approach is not wrong, it often unfortunately leads to

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